Education Hub

Financial education for anyone.

Knowing how investing works helps you make better decisions, with or without an advisor. Free, ungated, no jargon, no sales pitch.

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Behavioral Finance

Why investors make costly mistakes, and practical habits to avoid them.

1 guide →

Investing Basics

Core concepts: asset classes, diversification, index funds, and how markets actually work.

2 guides →

Retirement Planning

Saving milestones, the three-pillar system, AHV, and drawing an income in retirement.

2 guides, 1 tool →
Behavioral Finance

The biggest risk to your portfolio is often you

Author: Yves Hüppi
Guide · 5 min read

The investor in the mirror

Confirmation bias, loss aversion, FOMO and anchoring: three mistakes I have caught in myself, and the habits that help.

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AI-generated (Claude) · Test
Guide · 5 min read

Why market timing rarely works

The data on investor behavior during downturns — and why staying the course usually wins.

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Checklist

A pre-decision checklist for big financial moves

A short checklist to run through before making any major investing or spending decision.

Coming soon
Investing Basics

Start here if you're new to investing

AI-generated (Claude) · Test
Guide · 8 min read

What is an index fund, and why do they work?

A practical explanation of index investing, costs, and why it's the default recommendation for most investors.

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AI-generated (Claude) · Test
Guide · 6 min read

Diversification, explained without the jargon

How spreading investments across assets reduces risk — and the common ways people get it wrong.

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Course · 5 lessons

Investing 101: From your first account to your first portfolio

A short course covering brokerage accounts, asset allocation, and building a simple starter portfolio.

Coming soon
Retirement Planning

Plan with confidence, no matter your stage

AI-generated (Claude) · Test
Guide · 7 min read

How much do you actually need to retire?

A framework for estimating your retirement number based on spending, not arbitrary rules of thumb.

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AI-generated (Claude) · Test
Guide · 6 min read

The Swiss three-pillar system, explained

How AHV, occupational pensions, and Pillar 3a fit together — and where private savings come in.

Read guide →
AI-generated (Claude) · Test
Tool

Investment growth calculator

See what regular monthly investing could grow into over time, and how much of it comes from compounding alone.

Open tool →

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